Stagecoach Manchester

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RE: Stagecoach Manchester and Wigan

(07/10/2016 09:41)YSV-205 Wrote:  Maybe an odd question, but I'll ask it anyway.

Possibly slightly off topic. Does anyone know how much a full bus advert for 19328 "Deepwater Horizon" actually costs the advertiser to put in onto a bus? And also, of a similar vane, what is the cost of just a 'regular' (usually movies anyway) advert that you see on the side of a bus?

No-one on this forum will know the answer to that, It's my degree and I still couldn't tell you, and it's something that is never a fixed amount.

Advertising a full side on a bus is much more expensive to the framed adverts as you can imagine. The bigger the advert, the more expensive it is.

Cost depends on the following factors: Vehicle type (A single decker is cheaper than a double), Advert Size (Is your advert using one side of the bus? or all four?), Advert type (Are you covering up windows? are you just advertising around them?), and the main factor: How long do you want your advert on the side of a vehicle (or vehicles?).

Advertising on buses also depends on the area. If you're advertising on a bus in rural Yorkshire, it's much cheaper to do than in a big city. As you can probably imagine as well, a bus in Manchester or London will be seen more and also will probably have a longer service day on the road.

If you are making an advert with a company (for example the Deepwater Horizon). If you just advertise on one bus, for example stagecoach Manchester's enviro 400 is will be £X. However, if you use the same advert designed by the same advertising or design agency across the UK, cost's will be cheaper per vehicle, but obviously more expensive per the amount of buses used. (A bit like how a 2L bottle of coke is usually cheaper than buying four 500ml bottles)